Posted by Krishna Shastry on Conversion Optimization 18 Jan, 2018
A conversion page appears when a visitor to your website completes a desired goal, such as filling out a form or making a purchase. The percentage of total visitors that convert is called your conversion rate. Depending on...
Posted by Krishna Shastry on Conversion Optimization 17 Jan, 2018
Looking to increase your website conversion rate? There are a number of things that can be optimized, example the headline text, hero images, videos. The list goes on and on. But no matter what you change, at the end of the...
Posted by Krishna Shastry on Affiliate Marketing 17 Jan, 2018
If you are a performance marketer in 2018 and yet don’t know how to make CPA landing pages, then your chances of seeing a successful campaign are very slim. The truth is, once something becomes “best practice,” it tends...
Posted by Krishna Shastry on Conversion Optimization 16 Jan, 2018
They're pretty much exactly what they sound like – video landing pages are landing pages with embedded video to help illustrate the value of the product or service on offer. Usually, the video on the landing page is embedded...
Posted by Krishna Shastry on Conversion Optimization 15 Jan, 2018
Businesses frequently use the names “landing page” and “squeeze page” interchangeably however, they are very different types of web pages with different purposes. Some call every web page a landing page, this isn’t...