Posted by Krishna Shastry on A/B Testing 21 Sep, 2017
A landing page is identified as the first page new visitors of any particular website see first. A Google landing page is a standalone web page . It's design is mainly to convert prospects who end up on a particular page...
Posted by Krishna Shastry on Inbound Marketing 21 Sep, 2017
Good landing pages are a distraction free zone without a navigation menu, sidebar or footer. The goal is to convert a website visitor into a lead. A good landing page is clear, concise and holds the hands of visitors to set...
Posted by Krishna Shastry on A/B Testing 18 Sep, 2017
Great landing pages do not happen overnight or as a lucky accident. They are developed through many rounds of Landing page testing. Some successful, some not. Keeping in mind the conversion improvement efforts and the various...
Posted by Krishna Shastry on Content Marketing 15 Sep, 2017
Pay per Click (PPC) is a mode of promoting services and/or products whereby advertisers pay a specific amount every time a user views their advertisement. It is a means of promoters to create traffic by buying it. The promoters...
Posted by Krishna Shastry on Inbound Marketing 15 Sep, 2017
You might have devised a new product that is ideal for businesses or you offer services such as consultation services, or you simply connect businesses. You need to figure out ways of generating traffic and getting the word...