Landing Page Marketing Ideas, News and Tips
Posted by Juan Pablo Castro on SEO & SEM 4 Dec, 2017
What do you specifically want to achieve with your Search Engine Marketing (SEM) campaign? What are your SEM goals? Do you want to increase sales? Increase traffic? Generate leads? To get an idea of how to set goals for your...
Posted by Juan Pablo Castro on SEO & SEM 3 Dec, 2017
With the objective to increase sales online, you should understand the identity of your ideal customer. As explained in the webinar about Persona Development, customers aren’t attracted with a general sales pitch....
Posted by Krishna Shastry on SEO & SEM 3 Dec, 2017
They say location is everything. Well Google Places is one of the most lucrative locations you can establish for your business, and is part of the growing trend towards local search, and even hyper-local search. Ninety-seven...
Posted by Juan Pablo Castro on Online Marketing 1 Dec, 2017
As you might have guessed by the name, the spontaneous persona tends to make buying decisions quickly, on the “spur of the moment” and tends to make these decisions while being strongly influenced by various emotions....
A/B testing is the key to success in your online business and can mean the difference between anemic results from your landing page and steady, progressive success in your online business. Read this post to learn how to apply...