Posted by Krishna Shastry on Conversion Optimization 24 Oct, 2018
Leads are the life-lines of any business. The challenging process of converting your leads to a loyal customer decides if your business is here to stay and thrive. Oh well, it does depend on how you manage to press the emotional hot-buttons...
Posted by Krishna Shastry on Content Marketing 23 Oct, 2018
The human mind, a complex yet fascinating tool, rules decision making - something like - will a potential customer click on the link to your landing page? People make decisions based on many variables including internal bias...
Posted by Krishna Shastry on Landing Pages 22 Oct, 2018
Wouldn’t it be nice if somehow knew where to spend your conversion budget, without having to go through trial and error? Or if some kind of magic potion would guarantee that where you are spending your money will actually...
Posted by Krishna Shastry on Content Marketing 5 Sep, 2018
Z Pattern Advertising: Landing pages, like web pages, should always follow some sort of organized visual hierarchy. Chances are that a business organization may know this already, but it bears reiterating. Anything an organization...
Posted by Krishna Shastry on Content Marketing 5 Sep, 2018
Google Amp Ads: AMP or Accelerated Mobile Page is an open source, development framework designed by Google to help create fast loading, light-weighted, and mobile-friendly landing pages. The pages created with AMP are served...