Posted by Krishna Shastry on Content Marketing 7 Mar, 2018
YouTube cards are now replacing those interactive annotations that pop up on some videos. These annotations could get out of hand sometimes with speech bubbles and pop-up windows that would end up disrupting the actual video...
Posted by Krishna Shastry on Conversion Optimization 28 Feb, 2018
Most companies have reduced the outbound marketing in preference for social media marketing campaigns. Their new strategy involves getting their consumers to actively participate in the campaigns and attract new customers....
Posted by Krishna Shastry on Content Marketing 27 Feb, 2018
What is a landing page? A landing page is basically any page on a website that a visitor can arrive at and in the business world; can mean any page that is distinct from the main website that is specifically designed for...
Posted by Krishna Shastry on Conversion Optimization 27 Feb, 2018
Signup landing page is sometimes also referred to as registration landing page. The signup landing page is not the same. Some are linked via navigation to the home page; others are PPC landing pages while others are actual...
Posted by Brandon Leibowitz on Conversion Optimization 26 Feb, 2018
Online businesses often lose conversions because of their customers abandoning shopping carts right at the ecommerce checkout page. Although annoying, it’s a part of everyday business when it comes to the eCommerce industry....