Posted by Juan Pablo Castro on Landing Pages 20 Dec, 2017
Your "coming soon" page may be the most important landing page you launch. Strong statement, I know.But hear me out. Every single successful product launch, from the Apple iPad to Google's Gmail, was launched after...
Posted by Krishna Shastry on Inbound Marketing 19 Dec, 2017
When it comes to website landing pages the rules that you need to follow are almost an exact science. The aim is to create a landing page design that will persuade the user to do a particular action. The first thing you should...
Posted by Krishna Shastry on Landing Pages 19 Dec, 2017
What are the two most important elements of a landing page? If you said the headline, you’d be halfway there. The other one is your conversion form. In fact, I would venture to say that the conversion form is the...
Posted by Krishna Shastry on Content Marketing 15 Dec, 2017
Most eBook landing pages are designed to inform people about some topic. Think an “About” page or a blog post. They aim to, first and foremost, convey knowledge to a visitor. But digital marketers don’t always...
Posted by Krishna Shastry on Conversion Optimization 14 Dec, 2017
When building your landing page it’s easy to forget the important role of images for driving conversions. If this is your first time building a landing page, you might look at your finished page and realize it looks...