Posted by Krishna Shastry on Conversion Optimization 16 Nov, 2018
The flip-side of conversion rate optimization is that it looks easy! Lack of customer reviews, lack of trust, poor communication of selling points are a few things that hinder conversion optimization. It is easy to make...
Posted by Krishna Shastry on Conversion Optimization 12 Nov, 2018
Sports is all about how consistent and persistent you are, when you are in a tough competition with your counterparts. Wait… Sports can teach about business and conversions too? Yes, indeed! A few dots are to be connected.Conversion...
Posted by Krishna Shastry on Conversion Optimization 31 Oct, 2018
Well, we have no choice but to be creative with how we market content, in order to survive the ever-increasing competition on the web - to eventually drive conversions. In fact, conversion optimization is a must. According...
Posted by Krishna Shastry on Content Marketing 29 Oct, 2018
For someone working in an industry that requires conversion rate optimization, things can get a little stressful as you try to come up with new ways to retain the attention of those who visit your website. After all, that...
Posted by Krishna Shastry on Conversion Optimization 24 Oct, 2018
Leads are the life-lines of any business. The challenging process of converting your leads to a loyal customer decides if your business is here to stay and thrive. Oh well, it does depend on how you manage to press the emotional hot-buttons...