Landing Page Marketing Ideas, News and Tips
Posted by Krishna Shastry on Content Marketing 22 Sep, 2017
A landing page is a web page which is used to capture a visitor’s information. Landing pages use forms to capture information such as email addresses and phone contacts of visitors on the website. The main purpose of a...
Posted by Krishna Shastry on Conversion Optimization 22 Sep, 2017
A lead magnet is a piece of content shared with a user in exchange for their email address. Instead of purchasing an ebook, for example, they simply sign up for your email list. They receive a link to download the ebook free....
Posted by Krishna Shastry on A/B Testing 22 Sep, 2017
After analyzing billions of impressions, with the people-based approach to landing page optimization, it has been found that brands see a 10-15% lift in conversion rate, on an average. Ecommerce landing pages can play an...
Posted by Krishna Shastry on A/B Testing 21 Sep, 2017
A landing page is identified as the first page new visitors of any particular website see first. A Google landing page is a standalone web page . It's design is mainly to convert prospects who end up on a particular page...
Posted by Krishna Shastry on A/B Testing 21 Sep, 2017
Test landing page is important and essential for optimal functioning and success of a landing. There are two main tests for landing pages: Multivariate and A/B testing. Multivariate testing is the testing of many factors...